Life Sciences
Industry challenges
- Healthcare market is transitioning from an employer-centric “wholesale” model to a more consumer-centric “retail” model
- Empowered Consumers – increasing purchase power by the consumer
- Increasing competition from non-traditional players
- Membership churn
- Price transparency
eGain solutions
Expertise. Technology. Best practices.
- Retail customer acquisition
- Engage and target the right profile of retail customers through business rules
- Enrollment and onboarding assistance
- Multichannel service
- Online service capabilities: chat, email, click to call, self-service
- Differentiated service offering for plan participants of your largest clients
- Enterprise knowledge
- Authorized, comprehensive, consistent
- Complex regulatory and procedure information
- Auditable and compliant interactions
- Secure communications
- Both customer service and lifecycle interactions (EOB, claims status, deductible information)
Consumers aren't compartmentalizing experiences and life sciences
companies are responding accordingly.
companies are responding accordingly.